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COURSE CODE: 8126

Cybersecurity in Marketing

SCED Code: 12167
Virginia Extended Description: I
Suggested Grade Level: 10, 11, 12
Duration: 36 Weeks
Prerequisite: None
OSHA Compliance Required?: No
CTSO: DECA
Non-Traditional?: F

Cybersecurity in Marketing focuses on cybersecurity fundamentals, threats and vulnerabilities, and data security and ethics. Students will be introduced to issues such as risk management, privacy assurance, and data analytics, while also exploring brand protection and marketing breaches. Career opportunities in the field of cybersecurity in marketing are also investigated. Contextual instruction and student participation in co-curricular career and technical student organization (CTSO) activities will develop leadership, interpersonal, and career skills. High-quality work-based learning (HQWBL) will provide experiential learning opportunities related to students' career goals and/or interests, integrated with instruction, and performed in partnership with local businesses and organizations.

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Course Sequences

A combination of this course and those below, equivalent to two 36-week courses, is a concentration sequence. Students wishing to complete a specialization may take additional courses based on their career pathways. A program completer is a student who has met the requirements for a CTE concentration sequence and all other requirements for high school graduation or an approved alternative education program.

Industry Credentials (Only apply to 36-week courses)

Career Clusters

Pathway Occupation
Performing Arts
  • Cinematographer
  • Costume Designer
  • Lighting Designer
  • Technical Director
  • Video, Film Editor
Visual Arts
  • Commercial Photographer
  • Fashion Designer
  • Fashion Illustrator
  • Graphic Designer
  • Illustrator
  • Media Planner, Buyer
  • Textile Designer

Pathway Occupation
Lodging
  • Bookkeeping, Accounting, or Auditing Clerk
  • Building Custodian
  • Caterer
  • Chief Engineer
  • Concierge
  • Environmental Specialist
  • Executive Housekeeper
  • Front Desk Clerk
  • Front Office Manager
  • Lodging Manager
  • Maintenance Supervisor
  • Marketing Manager
  • Reservationist
Recreation, Amusements & Attractions
  • Advertising and Promotions Manager
  • Camp Counselor
  • Caterer
  • Meeting and Convention Planner
  • Recreation Supervisor
  • Recreation Worker
  • Retail Manager
  • Sports Promoter
Restaurants & Food/Beverage Services
  • Caterer
  • Cook
  • Destination Manager
  • Entrepreneur
  • Executive Chef
  • Facilities Manager
  • Food Service Manager
  • Franchisee
  • Host, Hostess
  • Meeting and Convention Planner
Travel & Tourism
  • Director of Convention and Visitors Bureau
  • Director of Tourism Development
  • Human Resources Manager
  • Meeting and Convention Planner
  • Tour, Travel Guide
  • Travel Agent

Pathway Occupation
Marketing Communications
  • Advertising Account Executive
  • Advertising and Promotions Manager
  • Art Director
  • Copy Writer
  • International Merchandising Manager
  • Marketing Communication Manager
  • Marketing Manager
  • Media Planner, Buyer
  • Multimedia Artist, Animator
  • Public Information Director
  • Public Relations Manager
  • Public Relations Specialist
  • Sales Manager
  • Trade Show Manager
  • Web Developer
Marketing Management
  • Advertising and Promotions Manager
  • Art Director
  • Brand Manager
  • Chief Executive Officer
  • Entrepreneur
  • Franchisee
  • General Manager
  • Internet Entrepreneur
  • Marketing Communication Manager
  • Marketing Manager
  • Media Planner, Buyer
  • Multimedia Artist, Animator
  • Public Information Director
  • Public Relations Manager
  • Retail Manager
  • Shipping and Receiving Clerk
Marketing Research
  • Brand Manager
  • Database Administrator
  • Market Research Analyst
  • Merchandising Coordinator
  • Product Planner
Merchandising
  • Account Executive
  • Customer Service Representative
  • Merchandise Buyer
  • Merchandise Displayer, Window Trimmer
  • Merchandise Manager
  • Merchandising Coordinator
  • Operations Manager
  • Retail Manager
Professional Sales
  • Account Executive
  • Entrepreneur
  • Human Resources Manager
  • Investment Banker
  • Manufacturer's Sales Representative
  • Media Planner, Buyer
  • Multimedia Artist, Animator
  • Property, Real Estate, and Community Association Manager
  • Real Estate Appraiser
  • Real Estate Broker
  • Real Estate Sales Agent
  • Sales Manager
  • Sales Representative
  • Telemarketer
  • Trade Show Manager
  • Wholesale and Manufacturing, Technical and Scientific Products Sales Representative
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