Cybersecurity in Marketing

SCED Code: 12167

Virginia Extended Description: I

Suggested Grade Level: 10, 11, 12

Duration: 36 Weeks

Prerequisite: None

OSHA Compliance Required?: No

CTSO: DECA

Non-Traditional?: F

Cybersecurity in Marketing focuses on cybersecurity fundamentals, threats and vulnerabilities, and data security and ethics. Students will be introduced to issues such as risk management, privacy assurance, and data analytics, while also exploring brand protection and marketing breaches. Career opportunities in the field of cybersecurity in marketing are also investigated.

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Course Sequences

A combination of this course and those below, equivalent to two 36-week courses, is a concentration sequence. Students wishing to complete a specialization may take additional courses based on their career pathways. A program completer is a student who has met the requirements for a CTE concentration sequence and all other requirements for high school graduation or an approved alternative education program.

Industry Credentials (Only apply to 36-week courses)

Career Clusters

Pathway	Occupation
Performing Arts	Cinematographer Costume Designer Lighting Designer Technical Director Video, Film Editor
Visual Arts	Commercial Photographer Fashion Designer Fashion Illustrator Graphic Designer Illustrator Media Planner, Buyer Textile Designer

Pathway	Occupation
Lodging	Bookkeeping, Accounting, or Auditing Clerk Building Custodian Caterer Chief Engineer Concierge Environmental Specialist Executive Housekeeper Front Desk Clerk Front Office Manager Lodging Manager Maintenance Supervisor Marketing Manager Reservationist
Recreation, Amusements and Attractions	Advertising and Promotions Manager Camp Counselor Caterer Meeting and Convention Planner Recreation Supervisor Recreation Worker Retail Manager Sports Promoter
Restaurants and Food and Beverage Services	Caterer Cook Destination Manager Entrepreneur Executive Chef Facilities Manager Food Service Manager Franchisee Host, Hostess Meeting and Convention Planner
Travel and Tourism	Director of Convention and Visitors Bureau Director of Tourism Development Human Resources Manager Meeting and Convention Planner Tour, Travel Guide Travel Agent

Pathway	Occupation
Marketing Communications	Advertising Account Executive Advertising and Promotions Manager Art Director Copy Writer International Merchandising Manager Marketing Communication Manager Marketing Manager Media Planner, Buyer Multimedia Artist, Animator Public Information Director Public Relations Manager Public Relations Specialist Sales Manager Trade Show Manager Web Developer
Marketing Management	Advertising and Promotions Manager Art Director Brand Manager Chief Executive Officer Entrepreneur Franchisee General Manager Internet Entrepreneur Marketing Communication Manager Marketing Manager Media Planner, Buyer Multimedia Artist, Animator Public Information Director Public Relations Manager Retail Manager Shipping and Receiving Clerk
Marketing Research	Brand Manager Database Administrator Market Research Analyst Merchandising Coordinator Product Planner
Merchandising	Account Executive Customer Service Representative Merchandise Buyer Merchandise Displayer, Window Trimmer Merchandise Manager Merchandising Coordinator Operations Manager Retail Manager
Professional Sales	Account Executive Entrepreneur Human Resources Manager Investment Banker Manufacturer's Sales Representative Media Planner, Buyer Multimedia Artist, Animator Property, Real Estate, and Community Association Manager Real Estate Appraiser Real Estate Broker Real Estate Sales Agent Sales Manager Salesperson Telemarketer Trade Show Manager Wholesale and Manufacturing, Technical and Scientific Products Sales Representative

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Cybersecurity in Marketing

Course Sequences

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Industry Credentials (Only apply to 36-week courses)

Career Clusters

Arts, A/V Technology and Communications

Hospitality and Tourism

Marketing

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