Cybersecurity in Marketing

SCED Code: 12167
Virginia Extended Description: I
Suggested Grade Level: 10, 11, 12
Duration: 36 Weeks
Prerequisite: None
OSHA Compliance Required?: No
Non-Traditional?: F

Cybersecurity in Marketing focuses on cybersecurity fundamentals, threats and vulnerabilities, marketing data and data security. Students will be introduced to issues such as risk management, privacy assurance, and data analytics, while also exploring brand protection, security breaches, and incident responses. Career opportunities in the field of cybersecurity in marketing are also investigated.

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Course Sequences

A combination of this course and those below, equivalent to two 36-week courses, is a concentration sequence. Students wishing to complete a specialization may take additional courses based on their career pathways. A program completer is a student who has met the requirements for a CTE concentration sequence and all other requirements for high school graduation or an approved alternative education program.

Career Clusters

Pathway Occupation
Performing Arts
  • Cinematographer
  • Costume Designer
  • Lighting Designer
  • Technical Director
  • Video, Film Editor
Visual Arts
  • Commercial Photographer
  • Fashion Designer
  • Fashion Illustrator
  • Graphic Designer
  • Illustrator
  • Media Planner, Buyer
  • Textile Designer

Pathway Occupation
  • Bookkeeping, Accounting, or Auditing Clerk
  • Chief Engineer
  • Front Office Manager
  • Lodging Manager
  • Marketing Managers
Recreation, Amusements & Attractions
  • Advertising and Promotions Managers
  • Meeting and Convention Planner
  • Recreation Supervisor
  • Retail Manager
  • Sports Promoter
Restaurants & Food/Beverage Services
  • Destination Manager
  • Entrepreneur
  • Facilities Manager
  • Franchisee
Travel & Tourism
  • Director of Convention and Visitors Bureau
  • Director of Tourism Development
  • Human Resources Manager
  • Meeting and Convention Planner
  • Travel Agent

Pathway Occupation
Marketing Communications
  • Advertising Account Executive
  • Advertising and Promotions Managers
  • Art Director
  • International Merchandising Manager
  • Marketing Communication Manager
  • Marketing Managers
  • Media Planner, Buyer
  • Public Relations Managers
  • Public Relations Specialists
  • Sales Managers
  • Trade Show Manager
  • Web Developer
  • Digital Marketing Strategist
  • Social Media Specialist/Analyst
  • Social Media Marketing Manager
Marketing Management
  • Advertising and Promotions Managers
  • Brand Manager
  • Chief Executives
  • Entrepreneur
  • Franchisee
  • General and Operations Managers
  • Marketing Managers
  • Media Planner, Buyer
  • Multimedia Artist, Animator
  • Public Relations Managers
  • Security Analyst
Marketing Research
  • Database Administrator
  • Market Research Analysts and Marketing Specialists
  • Account Executive/Account Manager
  • Merchandise Manager
  • Operations Manager
  • Retail Manager
Professional Sales
  • Account Executive/Account Manager
  • Entrepreneur
  • Human Resources Manager
  • Investment Banker
  • Media Planner, Buyer
  • Property, Real Estate, and Community Association Manager
  • Real Estate Appraiser
  • Real Estate Broker
  • Real Estate Sales Agent
  • Sales Managers
  • Sales Representative
  • Telemarketer
  • Trade Show Manager

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