Title: Describe the advertising design industry.
Course: Advertising Design I (05163-I) > Section: Examining Advertising Design

Description should include the concept of visually communicating a product or service to a defined market, as specified by a client. Description may also include marketing concepts, branding, identity design, design techniques, choice of media, and client relations.

Process/Skill Questions:

- What methods are used to determine the target market?
- Why is frequent communication with the client important?
- What are the various forms of media that are available to graphic designers?