Title: Research career opportunities in marketing.
Course: Marketing (12164) > Section: Developing a Career

Research should include various opportunities in marketing:

- Marketing information management
- Product/service planning
- Channel management
- Financing
- Risk management
- Sales
- Promotion
- Pricing
- Purchasing
- Social media
- Cybersecurity

Teacher Resources:

- Occupation Outlook Handbook, U.S. Bureau of Labor Statistics
- O*NET
- Virginia Career VIEW
- Virginia Education Wizard

Process/Skill Questions:

- What resources are available for researching marketing career opportunities?
- What are the most common types of jobs in marketing? In what industries are they found?
- What are the advantages of identifying a wide variety of career opportunities in one’s chosen field?
- What marketing career opportunities exist for different personality types?
- Under what different headings might a marketing job appear in job postings?