Demonstration should include
- preparing a product
- explaining/showing a product’s features and benefits (i.e., making a pitch)
- explaining the importance of a product
- soliciting feedback from peers
- closing the sale.
Process/Skill Questions:
- What is feature/benefit selling in terms of travel and tourism?
- What preparation is needed before presenting the features of a travel and tourism product?
- When is an appropriate time to present a product to a client?
- Why is feedback needed when presenting features in the selling process?