Title: Investigate the factors influencing the success rate of businesses.
Course: Fashion Marketing, Advanced (12153-II) > Section: Exploring Entrepreneurship

Investigation should include success factors such as experience, planning, timing, capital, education, and hard work, and common failures such as consumer bias, lack of capital, and lack of exposure.

Process/Skill Questions:

- What are the main reasons a business might fail?
- How can a business adapt quickly to trends or changes in customer buying behavior?
- How can a company use social media to handle customer complaints?
- How can role models be important to entrepreneurial success?
- How can a business counteract negative online reviews?