Examination should include explaining channels for product/service distribution (e.g., business to business, business to government, and business to consumer).
Process/Skill Questions:
- How do business-to-business (B2B) channels function in the global marketplace?
- What are three types of products and services traded between governments and global businesses?
- What are three intermediaries for business-to-consumer (B2C) channels? How might B2C channels vary among countries in the global marketplace?
- What are the most common types of intermediaries?
- Why are intermediaries needed in international business?
- What criteria must be met when preparing a package for international shipping?
- What should be included on the label for exported goods?
- What is the purpose of a certificate of origin?
- What are the various modes of transportation that international marketers use to move goods and services from the producer to the consumer?
- How could a company balance the tradeoff between cost and speed when selecting a shipping method?
- What actions could be taken to make border crossings of shipped goods more efficient?
- How might shipping labels be improved to assist businesses and to contribute to the safety of workers?