Examination should include the dangers of persuasive and sensational tactics, and how these influence public relations in sports, entertainment, and event management.
Process/Skill Questions:
- What is bias? How can bias in media be identified?
- Why does the media focus much of their resources on negative, scandalous, and superficial stories?
- What are the risks and outcomes associated with biased journalism?
- How can members of the media maintain fairness and impartiality?