Title: Explain hospitality as it relates to the sports and entertainment industries.
Course: Sports and Entertainment Marketing (12163-I) > Section: Understanding the Importance of Sports and Entertainment Marketing

Explanation should include the concept of hospitality as the friendly reception and treatment of guests or strangers.

Process/Skill Questions:

- How is hospitality evident at sports and entertainment events?
- How is hospitality with consumers, media, and sponsors evident at sports and entertainment events?
- Why is it important to remember that sports and entertainment events are not just about the game or event itself, but also about the whole experience?
- Why has hospitality become an important part of the sports and entertainment industries?
- What are some examples of hospitality at games or events?
- What are consequences for sports and entertainment marketers who do not plan for hospitality at their events?
- Why are hospitality partnerships crucial to sports and entertainment event success?