Creation of marketing materials could include

• visuals (e.g., logo, graphics on packaging)
• game description and keywords
• websites or platform pages (e.g., Steam)
• videos (e.g., game trailer, commercial, paid YouTube review).

Process/Skill Questions:

• What marketing materials are necessary to advertise a game?
• What graphic elements add to or detract from a game’s presentation to its target audience?
• How does marketing material reflect a developer’s game?
• How should marketing materials be adapted for different audiences or platforms?