Title: Write a public service announcement (PSA) storyboard and script.
Course: Video and Media Technology (11055) > Section: Preproduction: Writing for Video Media

Writing should follow the format of the PSA, including

- adhering to industry-accepted guidelines for effectiveness
- creating an awareness for a social issue
- limiting video duration to approximately 30 seconds
- submitting a detailed storyboard, including a shot list and materials list.

Process/Skill Questions:

- Why do media companies provide PSAs?
- What is the most effective method of conveying the PSA message?
- How do media companies select their PSA topics?
- How can tone of voice, body language, music and editing affect the quality of the PSA?