Description should include the definition of revenue management and include the core concepts of
- forecasting
- pricing strategies
- inventory management.
Teacher Resource:
What is revenue management?, ODYFOLIO
Process/Skill Questions:
- What is yield management, and what is the relationship between yield management and revenue management?
- How does one determine pricing structure?
- What is low season? What is high season? How does one capitalize on the seasonality of the location?
- What is meant by the right guest at the right time? The right price at the right length of stay?
- What is meant by not all business is good business?