Title: Research career opportunities in the field of digital and social media marketing, including entrepreneurship opportunities.
Course: Digital and Social Media Marketing (12162) > Section: Preparing for a Career in Digital and Social Media Marketing

Research should include

- an annotated list of careers available within the field, to include careers requiring creativity, technological expertise, marketing expertise, and entrepreneurship expertise
- the preparation required for each career, including education, on-the-job experience, training, and/or certification
- opportunities for advancement in each career
- employment trends in the field
- the use of job databases
- ways to match personal abilities, skill sets, aptitudes, interests, and job expectations with industry standards and expectations
- potential growth of this field.

Process/Skill Questions:

- What are some of the major career clusters and positions related to digital marketing?
- How can job search engines be used to identify career trends in digital marketing?
- What are the keywords to use when searching for social media marketing jobs?
- What are the top five careers within the digital and social media marketing career field?
- What are the top five skills trends in the digital and social media marketing field?
- What are three opportunities for entrepreneurship within the digital and social media marketing field?
- What are three opportunities for intrapreneurship within the digital and social media marketing field?