Evaluation should include
- planning
- research
- resources
- goals
- financing
- management
- staffing
- production
- distribution
- pricing
- marketing
- promotion
- selling.
Process/Skill Questions:
- How can a business measure success?
- Why should a business periodically self-evaluate?
- How can the business plan be used in business analysis?
- What steps can be taken if an area of the business falls short of expectations?