Title: (Optional) Analyze personal interests, personality traits, skills, and aptitudes.
Course: Marketing (12164) > Section: Developing a Career

Analysis should include

- conducting a self-assessment to identify one’s interests, personality traits, skills, and aptitudes
- correlating between identified personal interests, traits, skills, and aptitudes to those required in various marketing-related careers.

Process/Skill Questions:

- What are the benefits of conducting a self-assessment? What self-assessment tools are available to you?
- Why is it important to consider current and future career demand when applying self-assessment results in career planning?
- How might personal values relate to career choice?
- What factors contribute to career satisfaction?