Tracing should include the identification of the stages that make up the path from the producer to the consumer, which can vary depending on the final user.
Process/Skill Questions:
- How is the distribution channel for consumer products and services different from that used for industrial products and services? What is an example path for each?
- What types of products and services would be appropriate for each channel?
- How do international and domestic distribution differ?
- Why is it important that all aspects of distribution work together?
- What external factors might affect the channels?