Title: Research career opportunities in the digital and social media marketing industry.
Course: Digital and Social Media Marketing (12162) > Section: Preparing for a Career in Digital and Social Media Marketing

Research should include

- various roles in the industry (e.g., entrepreneur, strategist, writer, photographer, videographer, analyst, designer, community manager, brand ambassador)
- the preparation required for each career, including education, on-the-job experience, training, and/or certifications
- opportunities for advancement in each career
- employment trends
- potential growth of this industry.

Process/Skill Questions:

- How does building a personal brand help one achieve career goals?
- Why is it important to understand contracts?
- How does a freelancer or entrepreneur decide on pricing for services?
- What transferable skills are relevant in the digital and social media marketing industry?
- Why is pitching an important skill in digital and social media marketing?
- How can you match personal aptitudes, skills, and interests to a potential career?