Description should include consumer considerations for a product, such as
- needs vs. wants
- product information
- product alternatives
- advantages and disadvantages of the product
- post-purchase evaluation.
Process/Skill Questions:
Thinking
- What are some examples of needs and some examples of wants when making fashion purchases?
- What might cause one to regret a fashion purchase?
Communication
- How should an employee effectively handle a consumer complaint?
- How can nonverbal communication become a valuable social skill?
Leadership
- How can a consumer advocate assist consumers?
- What are effective methods for dealing with a disgruntled customer?
Management
- What federal agency is responsible for enforcing consumer protection legislation?
- What can retailers do to reduce customer complaints?