# CTE Resource Center - Verso - Fashion Marketing Task 2056556726

CTE Resource Center - Verso

Virginia’s CTE Resource Center

Describe the major factors affecting selling price.

Definition

Description should reflect the concept that the price of a product includes
  • cost of production
  • cost of distribution
  • cost of promotion
  • cost of selling
  • profit.

Process/Skill Questions

  • How do shrinkage and shortage affect selling price?
  • Why is accuracy important in calculating selling price?
  • How do weather and seasons affect the selling price of goods?
  • How does geographic location affect pricing?
  • How has globalization affected the price of fashion products?
  • What impact does competition have on selling price?
  • Why should fashion marketers be familiar with the various classifications of fashion and fashion price levels?
  • How would you describe the various fashion price levels? What is an example of a fashion product for each price level?
  • How do manufacturers and retailers use credit?
  • How do luxury brands compete, if not by price?
  • What is the average retail markup?

Related Standards of Learning

English

10.5

The student will read, interpret, analyze, and evaluate nonfiction texts.
  1. Analyze text features and organizational patterns to evaluate the meaning of texts.
  2. Recognize an author’s intended audience and purpose for writing.
  3. Skim materials to develop an overview and locate information.
  4. Compare and contrast informational texts for intent and content.
  5. Interpret and use data and information in maps, charts, graphs, timelines, tables, and diagrams.
  6. Draw conclusions and make inferences on explicit and implied information using textual support as evidence.
  7. Analyze and synthesize information in order to solve problems, answer questions, and generate new knowledge.
  8. Analyze ideas within and between selections providing textual evidence.
  9. Summarize, paraphrase, and synthesize ideas, while maintaining meaning and a logical sequence of events, within and between texts.
  10. Use reading strategies throughout the reading process to monitor comprehension.

11.5

The student will read, interpret, analyze, and evaluate a variety of nonfiction texts including employment documents and technical writing.
  1. Apply information from texts to clarify understanding of concepts.
  2. Read and correctly interpret an application for employment, workplace documents, or an application for college admission.
  3. Analyze technical writing for clarity.
  4. Paraphrase and synthesize ideas within and between texts.
  5. Draw conclusions and make inferences on explicit and implied information using textual support.
  6. Analyze multiple texts addressing the same topic to determine how authors reach similar or different conclusions.
  7. Analyze false premises, claims, counterclaims, and other evidence in persuasive writing.
  8. Recognize and analyze use of ambiguity, contradiction, paradox, irony, sarcasm, overstatement, and understatement in text.
  9. Generate and respond logically to literal, inferential, evaluative, synthesizing, and critical thinking questions about the text(s).

12.5

The student will read, interpret, analyze, and evaluate a variety of nonfiction texts.
  1. Use critical thinking to generate and respond logically to literal, inferential, and evaluative questions about the text(s).
  2. Identify and synthesize resources to make decisions, complete tasks, and solve specific problems.
  3. Analyze multiple texts addressing the same topic to determine how authors reach similar or different conclusions.
  4. Recognize and analyze use of ambiguity, contradiction, paradox, irony, overstatement, and understatement in text.
  5. Analyze false premises claims, counterclaims, and other evidence in persuasive writing.

History and Social Science

GOVT.15

The student will apply social science skills to understand the role of government in the Virginia and United States economies by

  1. describing the provision of government goods and services that are not readily produced by the market;
  2. describing government’s establishment and maintenance of the rules and institutions in which markets operate, including the establishment and enforcement of property rights, contracts, consumer rights, labor-management relations, environmental protection, and competition in the marketplace;
  3. investigating and describing the types and purposes of taxation that are used by local, state, and federal governments to pay for services provided by the government;
  4. analyzing how Congress can use fiscal policy to stabilize the economy;
  5. describing the effects of the Federal Reserve’s monetary policy on price stability, employment, and the economy; and
  6. evaluating the trade-offs in government decisions.

Other Related Standards

Economics and Personal Finance Standards of Learning

EPF.1

The student will demonstrate knowledge of basic economic concepts and structures by
  1. describing how consumers, businesses, and government decision makers face scarcity of resources and must make trade-offs and incur opportunity costs;
  2. explaining that choices often have long-term unintended consequences;
  3. describing how effective decision making requires comparing the additional costs (marginal costs) and additional benefits (marginal benefits);
  4. identifying factors of production;
  5. comparing the characteristics of market, command, tradition, and mixed economies; and
  6. identifying Adam Smith and describing the characteristics of a market economy.

EPF.3

The student will demonstrate knowledge of the price system by
  1. examining the laws of supply and demand and the determinants of each;
  2. explaining how the interaction of supply and demand determines equilibrium price;
  3. describing the elasticity of supply and demand; and
  4. examining the purposes and implications of price ceilings and price floors.

National MBAResearch Standards-Marketing

Develop a foundational knowledge of pricing to understand its role in marketing.