# CTE Resource Center - Verso - Opportunities in Hospitality and Tourism Task 323755444

CTE Resource Center - Verso

Virginia’s CTE Resource Center

Cultivate and manage your personal brand.


Cultivation should include using various networking strategies to establish and differentiate one’s image from others and being conscientious of what information is available online. Tools may include
  • social media
  • online videos
  • portfolios
  • certifications
  • volunteer positions
  • leadership positions.

Process/Skill Questions

  • How does your personal appearance impact your personal brand?
  • How can social media be used to improve or harm your personal brand?
  • What technologies can be used to emphasize and enhance your personal brand?

Other Related Standards

National MBAResearch Standards-Business Administration

Acquire self-development skills to enhance relationships and improve efficiency in the work environment.


Write internal and external business correspondence to convey and obtain information effectively.