# CTE Resource Center - Verso - Marketing, Advanced National MBAResearch Standards-Business Administration Correlation by Task

CTE Resource Center - Verso

Virginia’s CTE Resource Center

National MBAResearch Standards-Business Administration Correlation by Task

In this course, the following tasks/competencies reinforce the standards listed beside them. Teachers may identify additional reinforcements in locally developed instructional materials.

Task/Competency Number Task/Competency Statement Standards
39 Examine current events and trends that impact marketing. National MBAResearch Standards-Business Administration: Acquire information to guide business decision-making. ♦ Understand economic indicators to recognize economic trends and conditions.
40 Analyze the impact of marketing trends on a selected business or product. National MBAResearch Standards-Business Administration: Acquire information to guide business decision-making. ♦ Understand economic indicators to recognize economic trends and conditions.
41 Describe the impact of environmental issues on marketing. National MBAResearch Standards-Business Administration: Acquire information to guide business decision-making. ♦ Understand the nature of business to show its contributions to society.
44 Report information/data in a written document. National MBAResearch Standards-Business Administration: Write internal and external business correspondence to convey and obtain information effectively.
45 Report information/data in an oral presentation accompanied by visual aids. National MBAResearch Standards-Business Administration: Apply verbal skills to obtain and convey information.
46 Demonstrate examples of professional verbal and non-verbal communication skills. National MBAResearch Standards-Business Administration: Apply verbal skills to obtain and convey information. ♦ Write internal and external business correspondence to convey and obtain information effectively.
47 Apply time-management strategies. National MBAResearch Standards-Business Administration: Utilize critical-thinking skills to determine best options/outcomes.
48 Identify the steps in negotiation and their use in the workplace. National MBAResearch Standards-Business Administration: Use communication skills to influence others.
49 Identify the characteristics of leaders. National MBAResearch Standards-Business Administration: Employ leadership skills to achieve workplace objectives. ♦ Manage staff growth and development to increase productivity and employee satisfaction.
50 Identify the importance of continuing professional development activities for all employees. National MBAResearch Standards-Business Administration: Utilize career-advancement activities to enhance professional development.
51 Explain the concept of entrepreneurship. National MBAResearch Standards-Business Administration: Understand economic systems to be able to recognize the environments in which businesses function. ♦ Understand fundamental factors about entrepreneurship to recognize its role and importance in the economy.
52 Describe the need for entrepreneurial innovation. National MBAResearch Standards-Business Administration: Understand fundamental factors about entrepreneurship to recognize its role and importance in the economy. ♦ Utilize critical-thinking skills to determine best options/outcomes.
53 Explain the effects of economic change on business and employment. National MBAResearch Standards-Business Administration: Understand economic indicators to recognize economic trends and conditions. ♦ Understand fundamental economic concepts to obtain a foundation for employment in business.
54 Analyze the role of government in business and the economy. National MBAResearch Standards-Business Administration: Acquire knowledge of the impact of government on business activities to make informed economic decisions. ♦ Understand tax laws and regulations to adhere to government requirements.
55 Describe the impact of global marketing on businesses in the United States. National MBAResearch Standards-Business Administration: Understand global trade's impact to aid business decision-making. ♦ Understand marketing's role and function in business to facilitate economic exchanges with customers. ♦ Understand the nature of business to show its contributions to society.
56 Describe the phases of the business cycle. National MBAResearch Standards-Business Administration: Understand economic indicators to recognize economic trends and conditions.
57 Explain productivity and its effects on individual businesses and the economy as a whole. National MBAResearch Standards-Business Administration: Analyze cost/profit relationships to guide business decision-making. ♦ Maintain workflow to enhance productivity. ♦ Manage staff growth and development to increase productivity and employee satisfaction. ♦ Understand the nature of business to show its contributions to society.
58 Describe the functions and levels of management. National MBAResearch Standards-Business Administration: Employ leadership skills to achieve workplace objectives. ♦ Foster positive relationships with customers to enhance company image. ♦ Implement quality-control processes to minimize errors and to expedite work flow. ♦ Recognize management's role to understand its contribution to business success. ♦ Utilize project-management skills to improve workflow and minimize costs.
59 Explain the process of hiring, orienting, and training employees. National MBAResearch Standards-Business Administration: Employ leadership skills to achieve workplace objectives. ♦ Manage staff growth and development to increase productivity and employee satisfaction. ♦ Staff a business unit to satisfy work demands while adhering to budget constraints.
60 Identify strategies for motivating employees. National MBAResearch Standards-Business Administration: Implement organizational skills to facilitate others' work efforts. ♦ Implement teamwork techniques to accomplish goals. ♦ Manage staff growth and development to increase productivity and employee satisfaction. ♦ Use communication skills to influence others.
61 Explain appropriate methods of communicating with employees. National MBAResearch Standards-Business Administration: Communicate with staff to clarify workplace objectives.
62 Explain the importance of managing a diverse workforce. National MBAResearch Standards-Business Administration: Identify with others' feelings, needs, and concerns to enhance interpersonal relations. ♦ Manage staff growth and development to increase productivity and employee satisfaction. ♦ Recognize management's role to understand its contribution to business success.
63 Explain the process of handling employee complaints. National MBAResearch Standards-Business Administration: Manage stressful situations to minimize potential negative impact.
64 Explain the process of remedial action. National MBAResearch Standards-Business Administration: Resolve staff issues/problems to enhance productivity and improve employee relationships.
65 Outline a procedure for conducting an employee evaluation. National MBAResearch Standards-Business Administration: Manage staff growth and development to increase productivity and employee satisfaction.
66 Describe legal aspects of personnel management. National MBAResearch Standards-Business Administration: Understand the role and function of human resources management to obtain a foundational knowledge of its nature and scope.
67 Apply decision-making skills to management situations. National MBAResearch Standards-Business Administration: Control an organization's/department's activities to encourage growth and development.
68 Describe challenges of managing a global business. National MBAResearch Standards-Business Administration: Understand global trade's impact to aid business decision-making.
69 Explain the roles of financial statements and their importance in decision-making. National MBAResearch Standards-Business Administration: Acquire a foundational knowledge of accounting to understand its nature and scope. ♦ Acquire a foundational knowledge of finance to understand its nature and scope. ♦ Manage financial resources to ensure solvency. ♦ Utilize planning tools to guide organization's/department's activities.
70 Interpret financial statements. National MBAResearch Standards-Business Administration: Acquire a foundational knowledge of accounting to understand its nature and scope. ♦ Acquire a foundational knowledge of finance to understand its nature and scope. ♦ Manage financial resources to ensure solvency. ♦ Utilize planning tools to guide organization's/department's activities.
71 Explain the nature and importance of a budget. National MBAResearch Standards-Business Administration: Control an organization's/department's activities to encourage growth and development. ♦ Implement expense-control strategies to enhance a business's financial well-being. ♦ Manage financial resources to ensure solvency. ♦ Utilize planning tools to guide organization's/department's activities.
72 Create a marketing budget, using a spreadsheet/template. National MBAResearch Standards-Business Administration: Maintain business records to facilitate business operations. ♦ Utilize planning tools to guide organization's/department's activities.
77 Prepare a marketing research report. National MBAResearch Standards-Business Administration: Write internal and external business correspondence to convey and obtain information effectively.
78 Present marketing research findings and recommendations. National MBAResearch Standards-Business Administration: Apply verbal skills to obtain and convey information.
83 Conduct a SWOT analysis to analyze the effects of competition on the selected product/service. National MBAResearch Standards-Business Administration: Utilize planning tools to guide organization's/department's activities.
85 Explain the inventory handling process. National MBAResearch Standards-Business Administration: Implement purchasing activities to obtain business supplies, equipment, resources, and services.
86 Explain inventory control systems. National MBAResearch Standards-Business Administration: Implement purchasing activities to obtain business supplies, equipment, resources, and services.
90 Explain the impact of price on profitability. National MBAResearch Standards-Business Administration: Analyze cost/profit relationships to guide business decision-making. ♦ Manage financial resources to ensure solvency. ♦ Understand economic systems to be able to recognize the environments in which businesses function.
91 Explain the concept of markup/markdown and how it relates to profit and loss. National MBAResearch Standards-Business Administration: Analyze cost/profit relationships to guide business decision-making. ♦ Manage financial resources to ensure solvency. ♦ Understand economic systems to be able to recognize the environments in which businesses function.
94 Calculate gross and net profit. National MBAResearch Standards-Business Administration: Analyze cost/profit relationships to guide business decision-making. ♦ Manage financial resources to ensure solvency. ♦ Understand economic systems to be able to recognize the environments in which businesses function.
96 Describe the roles of laws and ethics in pricing. National MBAResearch Standards-Business Administration: Acquire a foundational knowledge of accounting to understand its nature and scope. ♦ Acquire a foundational knowledge of finance to understand its nature and scope. ♦ Apply ethics to demonstrate trustworthiness.
101 Identify types of social media that can be used to promote a business or products. National MBAResearch Standards-Business Administration: Use social media to communicate with a business's stakeholders.
102 Create a plan for introducing social media promotion. National MBAResearch Standards-Business Administration: Use social media to communicate with a business's stakeholders.
103 Explain the role of a merchandising plan in the purchasing of products and services. National MBAResearch Standards-Business Administration: Implement purchasing activities to obtain business supplies, equipment, resources, and services.
107 Develop strategies for reducing shrinkage both from internal and external sources. National MBAResearch Standards-Business Administration: Identify potential business threats and opportunities to protect a business' financial well-being.
108 Explain the importance of copyright, registered service marks, registered trademarks, and brand name protection. National MBAResearch Standards-Business Administration: Explore the regulatory environment of United States' businesses to understand the diversity of regulations.
109 Describe legal aspects of marketing management. National MBAResearch Standards-Business Administration: Acquire knowledge of commerce laws and regulations to continue business operations. ♦ Understand human-resource laws and regulations to facilitate business operations.
114 Analyze innovative customer service through the use of case studies. National MBAResearch Standards-Business Administration: Understand the nature of customer relationship management to show its contributions to a company.
115 Identify the legal considerations in granting credit. National MBAResearch Standards-Business Administration: Implement financial skills to obtain business credit and to control its use. ♦ Understand the fundamental principles of money needed to make financial exchanges.
116 Identify the benefits and costs of granting credit. National MBAResearch Standards-Business Administration: Implement financial skills to obtain business credit and to control its use. ♦ Understand the fundamental principles of money needed to make financial exchanges.
117 Explain cost analysis. National MBAResearch Standards-Business Administration: Acquire a foundational knowledge of accounting to understand its nature and scope.
120 Analyze the components of a business plan. National MBAResearch Standards-Business Administration: Apply knowledge of business ownership to establish and continue business operations. ♦ Develop concept for new business venture to evaluate its success potential. ♦ Utilize planning tools to guide organization's/department's activities.
121 Develop a business plan. National MBAResearch Standards-Business Administration: Apply knowledge of business ownership to establish and continue business operations. ♦ Identify potential business threats and opportunities to protect a business' financial well-being. ♦ Utilize planning tools to guide organization's/department's activities.
122 Research career trends and opportunities in marketing. National MBAResearch Standards-Business Administration: Implement job-seeking skills to obtain employment. ♦ Participate in career planning to enhance job-success potential.
123 Prepare a career development plan. National MBAResearch Standards-Business Administration: Participate in career planning to enhance job-success potential.
124 Explore postsecondary training and educational opportunities. National MBAResearch Standards-Business Administration: Acquire self-development skills to enhance relationships and improve efficiency in the work environment.
125 Update an electronic résumé and portfolio. National MBAResearch Standards-Business Administration: Implement job-seeking skills to obtain employment. ♦ Participate in career planning to enhance job-success potential. ♦ Utilize information-technology tools to manage and perform work responsibilities. ♦ Write internal and external business correspondence to convey and obtain information effectively.
126 Update a cover letter. National MBAResearch Standards-Business Administration: Implement job-seeking skills to obtain employment. ♦ Record information to maintain and present a report of business activity. ♦ Write internal and external business correspondence to convey and obtain information effectively.
127 Tailor interview techniques to a variety of companies. National MBAResearch Standards-Business Administration: Implement job-seeking skills to obtain employment.
128 Describe the role of professional/trade organizations in career development. National MBAResearch Standards-Business Administration: Utilize career-advancement activities to enhance professional development.
129 Demonstrate networking skills for professional development. National MBAResearch Standards-Business Administration: Implement job-seeking skills to obtain employment. ♦ Participate in career planning to enhance job-success potential. ♦ Utilize career-advancement activities to enhance professional development.