Administrative Planning Guide : Travel and Tourism Marketing, Advanced (8167/36 weeks)

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Travel and Tourism Marketing, Advanced 8167

Suggested Grade Levels: 11 or 12 (36 weeks)

Students gain in-depth knowledge of the travel/tourism industry and related management and supervisory responsibilities. They develop advanced competencies in the areas of communication, human relations, finance, health/safety/environmental issues, promotion, industry technology, and marketing research. In addition, students gain an understanding of global travel and career trends and opportunities. Academic skills (mathematics, science, English, and history/social science) related to the content are a part of this course. The cooperative education method is available for this course. Students combine classroom instruction and supervised on-the-job training in an approved position with continuing supervision throughout the school year.

Concentration Sequences	Career Cluster(s) and Pathway(s)	Available Credentials
(A combination of the course above and those below, equivalent to two 36-week courses) Students wishing to complete a specialization may take additional courses appropriate to their career pathways.	For federal reporting (choose one)	Upon Completion of the Above Course
Economics and Personal Finance (Formerly 6120 Finance) (6120/36 weeks) Entrepreneurship Education (formerly Exploring Entrepreneurship) (9093/36 weeks) Entrepreneurship Education, Advanced (formerly Entrepreneurship Education) (9094/36 weeks) Finance (6121/18 weeks) Financial Services Marketing (8180/36 weeks) Global Marketing and Commerce (8135/co-op not available/36 weeks) Global Marketing and Commerce, Advanced (8136/co-op not available/36 weeks) Internet Marketing (8125/co-op not available/36 weeks) Introduction to Marketing (8110/co-op not available/36 weeks) Introduction to Marketing (8111/co-op not available/18 weeks) Marketing (8120/36 weeks) Marketing Management (8132/36 weeks) Marketing, Advanced (8130/36 weeks) Principles of Business and Marketing (8115/co-op not available/36 weeks) Principles of Business and Marketing (8116/co-op not available/18 weeks) Real Estate Marketing (8191/co-op not available/36 weeks) Travel and Tourism Marketing (8165/36 weeks)	Hospitality and Tourism Lodging Recreation, Amusements and Attractions Restaurant and Food and Beverage Services Travel and Tourism	Certifications Financial Literacy Certification (W!SE) Fundamental Marketing Concepts National Professional Certification in Customer Service Sales Certification Virginia Workplace Readiness Assessment and IC3 Certification

Concentration Sequences

Career Cluster(s) and Pathway(s)

Available Credentials

(A combination of the course above and those below, equivalent to two 36-week courses)
Students wishing to complete a specialization may take additional courses appropriate to their career pathways.

For federal reporting (choose one)

Upon Completion of the Above Course

Hospitality and Tourism

Lodging
Recreation, Amusements and Attractions
Restaurant and Food and Beverage Services
Travel and Tourism

Certifications

CTE Administrative Planning Guide

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The CTE Resource Center is administered by Henrico County Public Schools for the Virginia Department of Education.